Intrigued by the rich vegetation of Azerbaijan, Menzer was inspired to experiment with purple basil, plum cherries, pomegranates and quince - unusual fruits that are a speciality of the Absheron region. 

“My grandfather would proudly speak of his ‘natural’ and free from pesticides harvest, when the concept of organic crops was not even on the radar. We had grape vines growing vertically over our heads forming beautiful walls and arcades in our summer house - located by the coast where we now host our atelier.

Together with my cousins and brother we would pick pears off of trees and shake the, ‘tut' tree onto a white sheet to collect its berries. Leftover fruits were turned into homemade jams by my grandmother.

Drawing from these fond memories of bright colors and shiny fruits in red, green and yellow, I focused on intricate line properties of each fruit and leaf, placing them in various corners of the silk scarf panels."

- Menzer Hajiyeva

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Celebrated for its beauty and subtle sweetness, the quince symbolizes love and fertility in many cultures. Its unique form and fragrance inspire designs that speak of nurturing and growth.

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A symbol of love and eternity, the pomegranate, known as the "king of fruits" in Azerbaijan, embodies fire and passion, enriching our designs with its deep, resonant symbolism.

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Alcha, or sour cherry, conveys resilience and the beauty of survival, as it thrives in harsh climates. This motif imparts a sense of strength and enduring charm to our collections.

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Basil leaves (Reyhan)

Basil, revered as Reyhan in Azerbaijani culture, signifies purity and protection. Its aromatic leaves are a staple in traditional remedies and national cuisine. Don't miss to try reyhan lemonade when in Azerbaijan - it is a must try summer drink

This Collection Features


A timeless emblem of abundance and prosperity, are deeply rooted in Azerbaijani culture. Flourishing in every summerhouse across the Absheron Peninsula, grapevines not only symbolize the richness of life and the sweetness of the earth but also the region's vibrant wine-making tradition.